Founding rate ends Sept 30Only 3 private spotsBook your free activation session
Niki Wells seated on seaside rocks in a black dress
Idea to Dream

SIX MONTHS OF PRIVATE 1:1 COACHING

For the mother with a thing she can’t quite let go of.

The business. The book. The offer. The project. The move. You already know what I’m talking about.

Idea to Dream is six months of private coaching to help you stop putting it in the category of “one day” and start bringing it into your actual life.

BOOK YOUR IDEA TO DREAM ACTIVATION SESSION

A capped, private container — not a course, not a mastermind.

THE DEEPER CHAPTER

Clarify.
Claim.
Create.

Most coaching gives you a strategy and calls it done. But you already have strategies. What’s been missing isn’t information. It’s the version of you willing to actually use it.

Some things only get clear after you move.
01

CLARIFY

Get underneath the noise.

Get honest about what you actually want—not the sensible version, not the version everyone else understands.

A woman journaling on sun-warmed rocks
02

CLAIM

Stop treating the dream like a hypothetical.

This is where we work with the fear, self-doubt, perfectionism and visibility—and all the ways you keep talking yourself out of what you already know.

Identity. Fear. Visibility. Self-trust. Hesitation. The invisible ceiling. We go there.
03
Figs, wine, bread and candles on a sunlit table

CREATE

Bring it into form.

The decisions. The structure. The conversations. The chapter. The offer. The page. The ticket.

WHO THIS IS FOR

The hard part is not that you don’t know. You do know.

There’s something you keep coming back to. Thinking about it. Talking about it. Maybe even starting.

But life is full, motherhood is real, and somewhere between real life, fear, timing, and your own second-guessing, the thing keeps getting pushed back. Not abandoned. Just perpetually postponed.

And eventually, “one day” starts to feel a little too much like the theme of your life.
You keep returning to it.You know it matters.You’re done overthinking it.You’re ready for it to stop being theoretical.
Niki welcoming her daughter on a beach

WHY NOW

Motherhood does not have to be the place where a woman’s dreams go to wait.

Life is messy. Nothing will ever be perfect. But that’s the medicine. You get to create your dreams no matter what the conditions around you appear to be.

Not because the conditions don’t matter. They do. But if you need your life to become perfectly quiet before you begin, you may wait forever.

OLD WAY

Waiting for life to become quiet enough to begin.

YOUR WAY

Creating inside the life you actually have.

A hand trailing through sunlit water

THE SENSORY LIFE

“This could actually become my life.”

WHAT HAPPENS WHEN WOMEN STOP WAITING

The work becomes real. And so do they.

$110Kin coaching contracts
“Deciding to make such a huge investment in my own growth was a game changer for me. Because I said yes to being truly all in, I immediately quantum leapt in my sales. Since working with Niki I’ve signed $110K in coaching contracts.”

Christina

CLEAR.from afraid and scripted to fully herself
“Niki offered unwavering support during my transition from corporate to solopreneur. I went from being afraid and scripted to doing everything consistently and from the heart. I went from unclear in my offering to CLEAR.”

Stephanie

FIRST $8K WEEKafter choosing to go all in
“My mindset shifted from thinking about the dollar amount I invested to realizing my potential return. Shortly after saying yes to working with Niki, I had my first $8K week.”

Leah

Niki standing in golden sun beside the ocean
REFRESHINGLY REAL.
“I have gained so much insight about myself, my beliefs, and how I’m choosing to live. Niki is unwavering in her convictions, beautifully intuitive, down-to-earth and refreshingly real, with powerful coaching methods that are invaluable.”

— Julie

These reflect individual client experiences across Niki’s coaching work. Idea to Dream is a new six-month container—your results depend on your effort, circumstances, and follow-through.

SIX MONTHS WITH ME

You + me + the thing you’re actually building.

Enough time for the dream to evolve, real life to happen, and for us to keep moving without forcing a fake, perfect timeline.

01
Biweekly private coachingDeep coaching around what’s actually happening in the work, and in you, as you build it.
02
Voice support, Tuesday–ThursdayFor the decision, wobble, breakthrough, or “holy shit, now what?” moment between sessions.
03
Eyes on the real workWhatever you’re building gets looked at in progress, not after the fact, with support shaped around it.
04
Six months to build it for realNot a generic workbook. Not a fake, perfect timeline. A relationship that can hold real life.
A close portrait of Niki seated on seaside rocks
PRIVATE. PERSONAL. IN THE WORK WITH YOU.

THE COMMITMENT

This isn’t a refund policy. It’s a mirror.

This container gives you back exactly what you bring to it. Show up. Do the work. Tell the truth in your sessions.

There is no refund or claim process. This is a commitment container, not a warrantied product. That’s the whole guarantee, and it’s on both of us.

THE PRIVATE CONTAINER

Six months.
One dream.
Let’s build the damn thing.

IDEA TO DREAM · 6-MONTH PRIVATE COACHING

Biweekly calls, Tue–Thu voice-note access, personalized review, and custom materials—six months, one relationship.

FOUNDING RATE · THROUGH SEPT 30$4,500

paid in full · or 6 monthly payments of $800

STANDARD RATE$5,400

paid in full · or 6 monthly payments of $1,000

We’ll talk about fit on your free Activation Session. No bonuses stacked on top—this is a relationship, not a value stack.

BOOK YOUR IDEA TO DREAM ACTIVATION SESSION

A FEW THINGS TO KNOW

Before you book.

Coffee beside a shaded poolside chair
How much time does this actually take?

Two live calls a month, plus voice-note access Tuesday through Thursday when you need it. Built to fit around a full life, not compete with it.

What if I’ve done coaching before and it didn’t stick?

This isn’t generic. Your materials and reviews are built around what you’re actually building, not a one-size curriculum.

What if my idea isn’t fully formed yet?

Good. Clarify is the first move, not a prerequisite. You don’t need it figured out to start.

What happens after I book?

You’ll grab a time on Calendly. We’ll spend 60 minutes on what you’re building, what’s stuck, and whether Idea to Dream is the right next move.

Do I have to decide today?

No. The Activation Session is free, with no obligation. We only talk about enrolling if it feels right on both sides.

Is there a payment plan?

Yes. Six monthly payments, at either the founding or standard rate depending on when you enroll.

Do you offer refunds?

No. This is a commitment container. What you put in is what determines what you get out. That’s true on day one and true on day 180.

Why only 3 spots?

1:1 capacity is capped on purpose, so every client gets fully seen. When they’re filled, they’re filled.

A woman looking out at a glowing ocean sunset

THE THING IS STILL THERE.

What’s the thing you keep saying you’ll do “one day”?

The business.
The book.
The offer.
The project.
The move.

In your free 60-minute Idea to Dream Activation Session, we’ll look at what you actually want, what’s keeping it stuck, and the next move that could create momentum now.

BOOK YOUR IDEA TO DREAM ACTIVATION SESSIONFounding rate ends Sept 30 · Only 3 spots are open right now.